Sign Stories

2018: The Year of the Sign

Having been involved in the sign industry for 17 years, the adage “A business with no sign is a sign of a no business” has been indelibly impressed upon me. However, there’s more to it than that simplistic idea. A sign that merely identifies a place and doesn’t reflect the brand of the place, or…

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At Your Service

  Even the most well made signs and graphic components will eventually require repairs or replacement. Weather, vandalism and the general ravages of time inevitably take their toll on exterior signage and environmental branding. That’s why a sign company’s success depends immensely on its ability to service and maintain its customers’ signs. Cima’s service team…

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Chris Clark Joins Cima Network Team as Technical Designer

Cima Network has hired Chris Clark as a technical designer. Chris has extensive industry experience. In fact, you could probably say that signmaking is in his DNA. “I grew up in my grandfather’s shop, Don Mace Signs, in Pottstown, PA, where I worked through high school and college,” he said. “I learned about traditional signpainting…

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Lessons From the Golden Dome

Last weekend, I had the privilege of venturing to South Bend, Indiana for the Notre Dame University Fighting Irish -University of Georgia Bulldogs football game. It was a riveting game (Georgia prevailed, 20-19 — Go Dawgs!), and I enjoyed several great meals at South Bend restaurants (shout out to Tapastries (yes, a tapas restaurant with…

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Funny Sign Friday: Double Bonus!

For several months, I’ve been posting photos on our social-media posts every Friday of funny signs on our social media platform. We’ve been remiss in letting our website (and its visitors) in on the fun. So, we’re happy to present a double-dip of sign weirdness gleaned from the Internet. At a time when our nation…

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Signs Are Good

There is no better investment that a business owner can make in their business. Of course, we’re a little prejudiced, but several studies and statistics support the claim. For example: A study conducted in California calculated the reach of a $16,500 investment in advertising through four mediums: TV, newspapers, outdoor advertising and on-premise signage. Each…

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Rock Star Signage

Last month, my family and I went on vacation to Chattanooga, TN for my daughter’s school spring break. A former factory town and railroad hub (thus the legendary “Chattanooga Choo Choo” song), the city escaped its 1970s and ‘80s doldrums by reinventing itself as a technology and tourism hub. The technological advancements are relatively recent…

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